Global Luxury Vodka Brand Launches in Johannesburg, South Africa

Global Luxury Vodka, Snow Leopard had its official Africa launch in Johannesburg, South Africa on the 24th of October 2015. The brand enters into what has become a buoyant deluxe vodka category in South Africa led by its global peers.

The brands positioning around “inspired by a goal” which ties back to its reason for being which is to save the endangered snow leopard (15% of proceeds go to snow leopard conservation) will be an interesting communication driver among the discerning emerging African consumer.

Where to buy:

How to drink Snow Leopard Vodka: The spelt grain used in producing this luxury vodka brings out a ultra smooth nutty flavour which makes a mean vodka martini

Tip: Feel free to experiment and find your perfect serve on this one

#snowleopardvodka #unleashslv #peerlesspleasures


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